The Little Italy Association (LIA) is proud to announce the line-up of entertainment festivities planned for its annual FESTA!, is known as the largest Italian American festival on the west coast and serves as a favorite destination for all who share a joy for Italian food, art, culture and charm. FESTA! will draw more than 120,000 attendees on Sunday, October 10, 2010, from 10:00am to 6:00pm, to the hip and historic Little Italy neighborhood in San Diego, California.

In its 16th year, the Little Italy neighborhood continues to celebrate its heritage by bringing the passion, vibrancy and flavors of Italy to southern California with its yearly treasured event, the Little Italy FESTA! More than 150 vendors, three stages of entertainment, Gesso Italiano (Italian Chalk), an Italian motorsport show, a Stickball exhibition game, and a children’s area will encompass more than 16 blocks of event activities at this family-friendly event.